Primary Research

To Target a specific audience for our film we had to conduct primary research designed to gather the publics opinions/views on what they would like to be included in the opening sequence to our horror film and how they believe it can be made effective. To require this data we created a questionnaire asking several questions on what people like about successful horror films and the way they have been edited etc. By gathering this data it will allow us to get an insight into what is popular amogst films of the horror genre of which we could then recreate to improve our film opening.